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SEO & Content Strategist

On-site, Hybrid
  • Cairo, Al Qāhirah, Egypt

Job description

We are looking for a part-time SEO and Content Strategist to join our dynamic team. If you have a passion for optimizing content to improve search engine rankings and drive organic traffic, this role is for you. As an SEO and Content Strategist, you will be responsible for developing and implementing SEO strategies to improve our website’s search engine rankings and drive organic traffic. You will work closely with our content team to create, optimize, and promote high-quality content that aligns with our brand's goals and objectives. This role includes both technical and content SEO responsibilities.

  • Conduct keyword research and identify target keywords for content optimization.
  • Develop and execute SEO strategies to improve organic search rankings.
  • Optimize on-page elements such as meta tags, headers, URLs, and internal links.
  • Monitor and analyze website performance using SEO tools and analytics.
  • Collaborate with the content team to create and optimize content for SEO.
  • Conduct technical SEO audits and implement necessary changes.
  • Ensure website structure and performance are optimized for search engines.
  • Conduct competitive analysis and identify opportunities for growth.
  • Stay updated with the latest SEO trends, algorithm changes, and best practices.
  • Prepare and present regular reports on SEO performance and progress.

Job requirements

  • At least 4 years of proven experience in SEO and content strategy.
  • Strong understanding of both technical and content SEO principles, tools, and best practices.
  • Familiarity with Webflow is required.
  • Experience with keyword research tools (e.g., Google Keyword Planner, SpyFu, SEMrush, Ahrefs).
  • Proficiency in web analytics tools (e.g., Google Analytics, Google Search Console).
  • Experience in B2B marketing is required.
  • Experience in technology related industries is a big plus.
  • Excellent written and verbal communication skills.
  • Ability to analyze data and provide actionable insights.
  • Detail-oriented with strong organizational and time management skills.
  • Bachelor's degree in Marketing, Communications, or a related field is preferred.